Psych Central Asset Request Guide
Created by: Issiah Davis | Artwork credits: Bailey Mariner, Ruth Basagoitia, Madeleine Weiss, Maya, Brittany, Alexis, and others on the PC design team
Brand Strategy + Identity, Creative Writing + Storytelling, Project Management, Deck Creation
As Brand Manager at Psych Central, I saw a need to have a visual reference for all the assets that the design team was creating. These content specific designs were created in collaboration with multiple stakeholders including writers, editors and photographers, but weren't visible as a single collection to them. I wrote all the content including creating a specific design treatment for each mental condition we dealt with. Having these various treatments documented was an attempt to provide examples for reference and aide designers with speed in executing specific content, raising overall output.
