NFL Club Sites Launch Experience
Concepted and Created by Issiah Davis, David Lomeli, and NFL Club Sites owners | Vendor: MPK
Experiential Execution, Art Direction, Project Management, Client Management, Designer
As Art Director, Designer, and Project Manager for the NFL Club Sites Launch, I was tasked with creating a realtime countdown experience as each NFL Team relaunched their streamlined and updated team site. We utilized an entry wall where all the clubs employees were located and created this instillation. As each teams' site launched, their corresponding acrylic ticket was attached to the wall, filling the blank ticket space. We created acrylic tickets with each teams launch date along with nostalgic quotes and the website url. We also created custom mugs and coasters for each team and all employees that wanted one to sit at their desks. The wall ultimately proved very popular amongst employees who were able to take away some swag as well!
